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Voice-activated search was once thought as being a joke, but the growth it has been having in the recent months has proved otherwise. There are many experts who were surprised by this increase, and this has shown that voice search is not something that can be overlooked when it comes to Houston SEO strategies and web design.
Why has it become popular?
Users loved voice assistant when they first came out, but most of the results were a hit and miss thing. There were very few responses that were making sense. AI technology has become even more sophisticated, and this has led to improved accuracy. Google report showed that the accuracy of voice recognition had grown to 95 percent by 2017.
Many players in the industry such as Microsoft’s Cortana, Amazon Alexa, and Google assistant started to release them because of the increased accuracy. Many mobile devices started coming with inbuilt voice activation, which added to the numbers.
What does it mean for SEO?
It is common for people to use it for things such as making calls, but it has started to be used by many people to search for things. What does the growth of voice search mean for Houston marketing strategy?
There was a recent survey done which showed that asking for directions was the most common voice request both in adults and teens...
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